Defining Your Target Audience

Defining Your Target Audience Knowing your brand’s target audience in essential to creating effective campaigns which will contribute to your business’ success. Having a clear definition of your brand’s target audience will not only help you communicate your message with your customers, but it will also help make them feel connected to your brand. But …

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Get Paid As You Drive Around

Get Paid As You Drive Around Ride sharing services and package delivery services has seen a significant growth in the past few years. With the rising cost of living, many people are looking more into earning extra income through side hustles on top of their fulltime jobs. Another rising form of earning a side income …

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Why Outdoor Advertising?

Why Outdoor Advertising? Outdoor advertising (or out-of-home (OOH) advertising) is any type of advertising that reaches the viewers outside of their homes. It consists of any visual advertising media such as static ads like billboard, ads on bus shelters, trains and train stations, or even digital outdoor media ads in stadiums and cinemas. Outdoor advertising …

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How Effective Is Vehicle Advertising?

How Effective Is Vehicle Advertising? Vehicle wrap advertising is a type of print media advertising where vehicles are wrapped partially or fully with vinyl or print vinyl of businesses’ information and/or images, acting as a moving billboard to advertise the businesses. It is a cost-effective type of advertising that generates 30,000 to 70,000 daily impressions …

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Millennial: Misunderstood Generation

The millennial generation is the generation of creating whatever they need in the world, and working for causes which have social benefits. From causes that impact the environment, and other causes that help to build a better place everyone. The older generation label this the entitled generation. The reason for this could be through all …

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